The Motorola Xoom, in all it’s sexiness, made it’s television debut during the 2011 Superbowl and was clearly a direct attack at Apple. Most people won’t make the connection or are too young to remember Apple’s “Big Brother” commercial which aired during the Superbowl in 1984. Seeing how I was born in 1984, I shouldn’t remember it either. But the nerd inside of me, and my love for Apple certainly made the connection right away. The ad in itself was absolutely brilliant, portraying Apple as the new “Big Brother” in it’s brainwashing ways. This was a title which Apple had dubbed for IBM almost 30 years ago. How do we know it’s an attack at Apple? Well, the white ear buds of course. Very subtle, but very obvious. What I did not catch until a second viewing of the ad was the book the man in the commercial was reading in the very first shot of the Xoom. It was none other than George Orwell’s class novel, 1984. Genius! Kinda makes me want a Xoom. Oh wait… iPad 2? Sorry Xoom, I pass.
Apple does everything so well don’t they. Not only do they produce a hype-building keynote delivered by the man himself. But moments after Steve walks off the stage, the iPhone 4 video was available on apple.com.
Visit At&t’s site on the other hand, and you were greeted with this:
No where have we seen this kind of performance out of at&t?
I know, I know, no one wants to hear more news about Apple since the announcement last Wednesday. In fact, Engadget just launched an “Apple free” version of their site. I’m not anti-Apple by any means, and if you’re looking for even another take on the the iPad slash events of last week, keep reading.
Well, January 27th has come and gone and those Apple fanatics waiting for the much rumored announcement of iPhone OS 4, including myself, were left with a feeling that can only be compared to our childhoods when daddy didn’t come home from work in time for our baseball game. Our emotions, of course, were subdued by the other muchly rumored iTablet, which Steve informed us is actually pronounced “I-Pad”…. Our bad, Steve, but you can’t blame us. Nexus One has shown us what it can do and well, we know it’s not ALL hardware. We want answers, and by answers, I mean, how is OS 4 going to step up to the… dare I say it… superiority of the Nexus’ operating system. It’s time for application folders, multitasking, and home screen customization on our I phones, pads, and pods. We know such functionality IS possible through jailbreaking, but it’s time it came standard. Okay, I’ll admit, the iPad was cooler than I thought it was going to be. But we all know that it’s not ready to ship running OS 3. Apple, your move.
